A DAY to raise awareness of the dangers of drowning gets recognition today.

Called World Drowning Prevention Day, Cumbria Fire and Rescue Service show their support for the day after a heightened danger of drowning comes as people flock to the lakes to swim.

There have been notices to not swim in reservoirs due to the extremely cold temperatures that can cause the body to seize up and sink, causing drowning.

Supported also by the National Water Safety Forum, a spokesperson said: "Tragically, on average, around 400 people drown around the UK every year and a further 200 take their own lives on our waters.

"Many of these deaths are preventable and we believe more can be done to reduce this loss of life.

"The National Water Safety Forum (NWSF) was established over 10 years ago, bringing together a diverse group of organisations with an interest in drowning prevention and water safety.

"Since its inception, the NWSF and its network has enabled some fantastic collaborative work to reduce drowning and improve water safety.

"However, in order to make an even greater impact, a step-change in our approach to drowning prevention is needed.

"Spurred on by the World Health Organization report that recommended every country should have a national water safety and drowning prevention plan, the NWSF has developed the first UK Drowning Prevention Strategy."

Find out more about drowning prevention and safety by clicking here.