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Saturday, 25 October 2014

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Tour of Britain cycle race could bring £100,000 to Carlisle

The Tour of Britain cycle race is expected to provide another major boost to the economy when it rolls into Carlisle in September.

Joe Hendry photo
Joe Hendry

The leader of Carlisle City Council, Joe Hendry, thinks the tour, which arrives in the city on Wednesday, September 12, will provide about £100,000 of additional income.

This follows on from the Olympic Torch Relay which came to Carlisle on June 20 and 21 – providing a £350,000 boost to the economy.

Mr Hendry said: “The tour will be another great event for Carlisle to host.

“Carlisle will once again be showcased to a global audience and we’re thrilled to be part of an exciting event that attracts thousands of spectators.

“The hotels, shops, restaurants, and bed and breakfasts will all be busy with people involved in the race. Spectators who come to the city to see the event will go home and tell their friends about the place.

“Something like this really gives the city a boost. The Olympic Torch Relay event did wonders for Carlisle – I wish we could have an event like that every year,

New figures show that the average TV audience for each race stage of the Tour of Britain last year was 483,000 people.

Carlisle will host stage four of the tour as it makes its way south to Blackpool.

The cycle race last visited Carlisle in 2005, with Roger Hammond winning the stage to Blackpool and a third place finish for Mark Cavendish, his first podium in the Tour of Britain.

The Olympic Torch brought crowds out on to the streets, a sizeable support team and crews to stage the entertainments events.

Strong trade was reported at times in Carlisle as 60,000 people watched the relay on the Wednesday and Thursday, with many waving flags and creating euphoric scenes as specially-selected torchbearers proudly carried the flame through the streets.

Some hotels were fully booked as the relay rolled into town.

Have your say

I have read the story several times and I can't see anywhere that Mr Hendry or any other councillor is taking the credit. He just says it is great for the city, which it is. Just for once, can't people be a bit more positive about a good news story and enjoy the event.

Posted by Will on 27 July 2012 at 08:43

I very much doubt any of the politcal parties had much to do with either the olympic torch or the tour of britain visiting carlisle, i would suggest its more our geographical location that the organisers of both events were swayed by, i,m sure our beautiful city & carlisle's friendly people are also a major factor, But we are here all the time no matter which party are the present incumbents so i don't think any of them can take credit.

Posted by petethegreet on 26 July 2012 at 10:56

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