Carlisle United’s iconic Warwick Road End has a new sponsor after the Blues linked up with Cumbrian firm Armstrong Watson.

The accountancy, business and financial advice company will have their branding on the stand for the 2019/20 season.

The deal sees Armstrong Watson replace Newcastle Airport as sponsors for the terrace after the latter’s previous three-and-a-half year deal.

It will also see the Warwick Road End named as ‘The Armstrong Watson We’re With You Stand’ for the new campaign, reflecting the firm’s slogan.

Carlisle said they were pleased to have secured a new and local sponsor for arguably Brunton Park’s most famous stand. Commercial manager Jenny Anderson said: “Having a local business like Armstrong Watson on board supporting the football club is fantastic news.

“We are delighted to have the Warwick Road End stand in their name.

“We are excited what this new partnership will bring to the club and hope other local businesses show their support too as a result.”

Paul Dickson, managing partner and chief executive of Armstrong Watson, added “Carlisle United play such an important role within both the city and the county and we are delighted to support the club for the forthcoming season.

“When we discovered there was an opportunity to sponsor the Warwick Road End stand we jumped at the chance.

“I very much hope we can continue to build on our support of CUFC and look at ways we can encourage other members of the business community to support the club too.”