PEOPLE from all corners of Cumbria are being encouraged to sample the best of the county’s visitor attractions during a special new initiative called Residents’ Week.

The first-ever Residents’ Week will take place from Saturday October 2 to October 10 with more than 75 businesses signed up to the scheme including Barrow’s Urban Extreme Indoor Skate Park.

Cumbrian residents who go to visit a participating business and make a qualifying purchase of £10 or more will be given a code to enter themselves into a draw giving them a chance to win a donated by the businesses taking part.

Prizes include two-night stays, meal vouchers, gift vouchers, food hampers, bottles of champagne, memberships, free cocktails, film tickets and more.

Businesses that count visitors and tourism as a significant part of their custom can still join the scheme to showcase their offer to local people.

The initiative has been put together through a partnership of Cumbria’s six district councils with the support of Cumbria Tourism and Keswick Tourism Association.

It is hoped that the scheme will help to support the business community to bounce back from the effects of the Covid-19 pandemic by encouraging Cumbria’s residents to sample the great attractions, venues, eateries, hotels, shops and more on their doorstep.