Specialists in the sale and marketing of unique properties in North Cumbria and the Lake District, have made a senior appointment to their executive team.

Fine & Country has appointed Piers Morton as its operations manager, following nearly two decades working in the property sector, latterly leading the branch network at H&H Land & Estates.

He brings with him a wealth of valuation, sales and client relationship experience, and will take a leading role in the business in valuations, negotiations and team management.

Piers said: “I am delighted to be joining the team at Fine & Country” says Piers. “The brand is synonymous with quality and has a fantastic reputation across North Cumbria.

“This is an exciting opportunity to lead the team, grow the brand and develop the business. The property market in Cumbria is the strongest we have seen in many years and demand for property shows no signs of slowing any time soon.

Piers said: “It’s a really positive and exciting time to be taking up this important role in the development of this market leading business.”

Husband and wife team Nick and Helen Miller are heading up the business which operates a unique model in estate agency with its approach to client services and support.

Fine & Country hope to maximise value and the clients’ experience with local people and local knowledge of the market, combined with a national presence and international audience.

Nick Miller said “Piers is joining the business at a pivotal moment - in a period of sustained growth, as we have seen a huge demand for properties in the North Cumbria area in the last year, resulting in record sales.

“Piers will enable us to build on this performance. His unrivalled local knowledge, professional connections and experience with clients are rare commodities and will benefit our present and future clients.”

The recruitment further strengthens an already growing team.

Fine & Country have two high street offices in North Cumbria, at Penrith and Carlisle, covering all the CA postcodes.

The recently re-styled Penrith office in Little Dockray, along with the prominent office on Warwick Road in Carlisle, firmly establish Fine & Country’s position in northern Cumbria.

If you would like to speak to a member of our team about a property valuation or advice generally about the property market, call the Carlisle office on 01228583109 or the Penrith office on 01768 869007 or email: cumbria@fineandcountry.com