A popular Cumbrian agricultural and construction dealer celebrates being named as one of the best in the UK.

Lloyd Ltd won the New Holland Combine Dealer of the Year in the global manufacturer’s annual awards in a virtual ceremony.

The awards acknowledge the outstanding performance of those dealers in the New Holland network across the UK and Ireland who achieved the best results in the last twelve months.

George Lloyd, managing director of Lloyd Ltd, said:

"We are incredibly proud to have received this accolade from New Holland who are a significant part of our business operations, as our main manufacturing partner. 

"We have increased our focus on the New Holland combine range in the few years and it is now clearly delivering results both for us and for New Holland.  Our customers are impressed by the quality and performance of the combine range, and our back-up support from our Sales, Service and Parts Departments is second to none. 

He added: "I am so pleased with the efforts of the team across the Lloyd Ltd branches to enable us to win this award – they should all be proud of this achievement for the business and for themselves.”

However, this was not the only cause of celebration among the company.

Lloyd Ltd achieved runner-up positions in both the Hay & Forage sector and in the overall category of Large Dealer of the Year.  

Barry Lloyd, Lloyd Ltd’s Chairman, said: 

“In any year it would be an exceptional achievement to be placed in such hotly contested awards, but given the constantly changing world we have lived in over the past 12 months, these feel particularly special. 

"We continue to invest in our premises, our staff and in the range of products we offer to ensure we can continue to deliver the best experience possible for our customers and ensure they get what they need to make their own businesses productive and profitable.

Barry concluded: "2021 has already started at an incredible pace so hopefully we will be putting ourselves in a great position for further awards at next year’s ceremony.”