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Friday, 18 April 2014

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Superstores step in to help ease Cumbria poverty crisis

Four major supermarkets have stepped in to help Allerdale’s poverty crisis as the number of those unable to feed themselves rockets by 600 per cent.

Shocking figures have revealed that each month more than 240 people living in Allerdale and Copeland are turning to local charity North Lakes Foodbank as they struggle to eat. And with this increase, which has shot up over the past 18 months, a massive 1.5 tonnes of food is needed each month to meet demand.

Morrisons, Tesco, Asda and The Co-operative stores throughout Allerdale have now opened up collection points for customers to donate food to the Foodbank. Allerdale Council has been working tirelessly with the Foodbank to help tackle the poverty problem in the borough.

Council leader Alan Smith, who is a strong supporter of the charity, said: “I believe the work they undertake is invaluable, particularly in the current economic climate.

“I thank Morrisons, Tesco, Asda and The Co-operative for coming on board with this initiative and agreeing to accept collection points in their supermarkets. This will result in North Lakes Foodbank being more visible and hopefully encouraging shoppers to make donations on a regular basis.”

Jessie Hendry, project co-ordinator at the Foodbank, said that as the charity expands in the county to feed people in crisis, it is vital that enough food is collected to meet demand.

“We are already supported by individuals through local churches, businesses, schools and community groups. The news that the supermarkets will be joining the collection team is fantastic. As people shop for their own food, it will be easy for them to donate to the Foodbank as they leave the store,” she added.

The Foodbank was seeded by the Trussell Trust, a Christian-based organisation committed to launching life changing community-based projects.

Allerdale Council is supporting the charity by donating the collection points in the supermarkets as well as having one at its Allerdale House headquarters in Workington.

The authority has thanked AST Signs for donating the branding for the collection points. For more details about North Lakes Foodbank, visit www.thefoodbank.org.uk

Have your say

Thank you for all the comments from the Daily Mail readers page, it's alright looking down from Ivory Towers, at the less fortunate, but as in life,, what goes around, comes around, you should think ourselves very lucky at the position your in, not castigating the poor, disabled or single parents, do you want these disadvantaged people to wear sack cloth and ashes, so that they can be Identified at the food stations.

Posted by Zeb on 6 August 2012 at 18:38

" black" - 3 Aug @ 18.49, Don't quite see your point.The people filling trolleys, buying lottery tickets etc. and getting into shiny cars are presumably the part of the population expected to help those less fortunate, who don't have money and thus can't fill a trolley, and therefore are unlikely to be at the supermarket!
I do however agree that there may be economies to be made by not smoking, drinking etc. though the argument will then return that they smoke because they are stressed due to no money ...........
I find it hard to understand how this country can give financial aid to other part of the world when apparently we have people without enough to eat and heat their homes in this country.
Actually giving food and heating vouchers isn't guaranteed to solve the problem as there is still the chance the goods could be resold and cash used for other things.There is no easy solution.

Posted by V on 6 August 2012 at 11:56

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