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Wednesday, 16 April 2014

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Carlisle trader struggles with demand for misspelt Christmas jumpers

A new fashion craze is sweeping the shops – misspelt slogans on seasonal sweaters.

Xmas jumpers photo
Bill Slater with one of his jumpers

Shoppers have been going crackers for the illiterate jumpers which read: ‘Merry ChristAmas.’

Other barmy catchphrases printed on the Christmas jumpers, which are selling like hot mince pies in The Lanes shopping centre in Carlisle, include:

  • ‘Merry Christmas, ya filthy animal’, in reference to a quote taken from classic Christmas move Home Alone.
  • ‘Cold Turkey.’
  • ‘Santa is my Homie.’
  • ‘Bah Humbug’ for those feeling not quite so festive.

Bill Slater, owner of International Collections, which has a stall selling the £14.99 novelty knitwear, says demand has been through the roof.

“The last couple of weeks have been the busiest we have ever been with Christmas jumpers,” he explained.

“The misspelt slogan is done deliberately because customers have requested it.

“There seems to be a lot of competition among people for the cheesiest design and nobody wants the same as anyone else.

“This definitely seems to be the year of the Christmas jumper, which is great, because it was the onesie last year.”

Bill told the News & Star the jumpers were made the night before and sold on the stall the next day.

“We can’t keep up with demand!” he said.

“We have been here five weeks, this is a six-week project, and we have sold thousands of jumpers.

“I think it’s a craze that has been building up for a couple of years.

“At one time they were thought of as a bit naff, and something that your nan would knit you for Christmas. But it has snowballed now because the more people get them, the more others want to get in on the act.”

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