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Sunday, 23 November 2014

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Penrith print firm benefits from Stobart Super League sponsorship

A Cumbrian printing firm is playing a key role in a nationwide promotional push for rugby league’s Super League.

Mark Aston photo
Mark Aston

AstSigns, of Penrith, has designed and produced vinyl wraps for 100 Eddie Stobart lorries showcasing the sport on the motorways of Britain.

The trailers feature the league’s 14 clubs and are part of the deal that saw the Stobart Group named as the Super League’s official sponsor.

The graphics were printed at AstSigns head office in Penrith and the vinyl was applied by the firm’s fitters.

AstSigns already has a contract to apply livery to Stobart’s fleet of wagons, but the latest contract was even more testing because of its tight timeframe.

AstSigns managing director Mark Aston said: “It has been a large project that we have been involved with from the start. I’m really looking forward to seeing the trailers on the road.”

AstSigns’ vehicle graphics work has won it contracts with some of the biggest names in UK business.

The firm also runs printing.com franchises in Penrith, Carlisle and Workington and has a base in Manchester.

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